Amazon » Online shopping from the earth's biggest selection of books, magazines, music, DVDs, videos, electronics, computers, software, apparel & accessories, shoes, jewelry, tools & hardware, housewares, furniture, sporting goods, beauty & personal care, broadband & dsl, gourmet food & just about anything else.

Amazon is similar to eBay in that you're opting into a very large marketplace that a lot of buyers trust, but the massive customer base comes at the price of higher fees and more competition.

This website doesn’t work on the auction-based model of selling products like eBay, rather it functions as a retail store where you get an instant sell for a fixed price.

Amazon also uses a built-in algorithm that will recommend your products to people who might be interested in them based on their search histories.

Almost anyone, selling almost anything, will be able to run a business on Amazon. The sheer diversity of prospects is a powerful enticement. You just have to make sure that your prices are competitive enough to be a contender without sacrificing too much of your profit margins. If you're a small seller, this can be a bit more of a challenge, as there will be others selling in large quantities making pricing very competitive. That's where you need to make sure you're selling the right products.

Amazon is the world's largest online retailer.